A collection of stories spanning from inspirational individuals to editorials.

The Nelly Blouse in Prairie Floral

Our Signature Pattern: Midwest Floral

An Exploration in Design.

Our custom floral pattern was inspired by the beautiful, natural essence of the Midwest. With our Fall 17 Collection we wanted to incorporate elements of where BALDWIN is rooted into the design.

Rep Your Hood

Rep Your Hood

We believe in showing love to your hometown. The intention behind our new “Rep Your Hood” collection is to build community. It’s designed to start a conversation. To foster relationships. To show pride and enthusiasm for your roots.

Baldwin KC Hats

The Baldwin Hat

You know the hat. But do you know the story?

It started as an ode to Kansas City. A way to show enthusiasm and pride for our hometown. A throwback to the brand’s roots. Over the years, the hat has become an iconic piece of the Baldwin collection.

Solid Tee Game

Solid Tee Game

As summer staples go, there is none more essential than a solid tee. Breathable. Comfortable. Versatile. These tees were designed to be lived in.

Made in the USA

Style is constantly evolving. But, for us, one thing always stays the same, every hat and pair of Baldwin denim is made in the USA.

Summer Sand Washed Tanks

The Marlowe Sleeveless Tank

Meet the Marlowe. A breezy sleeveless tank that is as ready for summer as you are. Because the Marlowe is quintessential summer, it breathes easy, is cut to flatter and comes in two seasonally inspired tones: sky and navy.

Summer Sophistication

Summer Sophistication

The Otto Elevated Crew Tee

For when spring starts to feel like summer, the Otto is an elevated crew tee that does more with less.

The Lived in Look

The MYBALDWIN collection brings you three lived-in denim cuts, all with the look and feel of a well-loved pair of jeans, from the first day you wear them.

Mastering the Monochromatic

The Maxwell and Isla Tank

There’s a right way and wrong way to wear one tone. But there’s not just one way to do it. This spring at Baldwin it’s about both fresh whites and perspectives.

How To: The Monochromatic Look

At BALDWIN, tone-on-tone styling has always been a strength connecting our denim to our ready-to-wear collection pieces.

Weekend Ready

Our spring collection – and yours – could not be complete without at least one combination that tastefully says I’m doing what I want today.

An Elevated Essential

The Baldwin Crew Tee

Since day one we’ve loved the essentials. We’ve sought to take basic wears to elevated essentials. We see the Baldwin Crew Tee as one of the most important and versatile items in any man’s closet.

Sophistication Meets Comfort

The words sophistication and comfort rarely go together. Why is that? This concept is at the heart of our design process. We feel it’s important to have wardrobe essentials that effortlessly transition between work life and real life.

Classic Workwear Reimagined

The Michi Chore Jacket in a lightweight cotton and linen blend fabric is perfect to throw on for a trip to the coffee shop or lounging in style.

The Devin Cropped Trouser

Five Ways to Wear It

The Devin Cropped Trouser

When we say “spring essential” you probably think of casual and comfortable. Something suitable for Saturdays in the park or Sundays with friends.

The Third Piece Rule

We’re typically not much for rules, but the “third piece rule” is just good advice. Maybe you’ve heard of it.

Travel Ready Style

For The On-The-Go Man

Everything about travel is a little better with comfortable clothing you can wear straight from a flight into a business meeting or an evening out on the town.

The Art of Fashion Denim

The Art of Fashion Denim

We’ve always said that denim is our favorite canvas. That’s why we painstakingly create custom washes and authentic fades based on reclaimed and beautifully broken-in BALDWIN denim.

Our Signature: The White Rivet

The White Rivet

The circular symbol denotes quality and craftsmanship. It evokes a sense of modernity. It’s the mark of a great story, ready to be told.

Plaid Well Played

The Otis in Plaid

Just as there’s an art to the way you wear plaid, there’s an art to the way we design it.

Debra Smith

Debra Smith’s life as the Kansas City-based textile artist she is today did not happen by accident. Her mother was a textile artist and so was her grandmother.

A Trench for Travels – The Imogen Trench

A Trench for Travels

The Imogen Trench

Your passport is your travel companion, but the Imogen Trench is the perfect coat for letting yourself get lost in some new city while looking like you know exactly where you’re going.

Rod Parks, Occupation: Owner, Retro Inferno

Rod Parks

Rod Parks, owner of Kansas City’s Retro Inferno, has procured thousands of chairs, tables, couches and other beautifully designed 20th century objects for the home since wandering into an estate sale 24 years ago.

Chris Wambua

Chris Wambua

There is an art to physical fitness and Chris Wambua has made it his life’s work. He is the founder of Kansas City’s Kamba Fit, a place that Wambua defines as a fitness and performance movement training center.

Knit Together

Knit Together

Knitwear and denim are two of our favorite things in the world. Amazing on their own, but even better when paired together.

Megan Mac and Mikey Wheeler

Megan Mac and Mikey Wheeler

Most couples share a passion and it’s typically not work-related. If it is, it’s probably not the art of professional tattooing. Unless that couple is Megan Mac and Mikey Wheeler.



When wearing beautifully broken-in, vintage-looking denim, those around you are bound to take notice. My Baldwins are one-of-a-kind designs inspired by our own customers’ reclaimed denim, then expertly constructed to recreate every intricate crease, line and fade.

Find Your Edge

The Jones Biker Jacket

You don’t need to be a biker to look good in a leather biker jacket. We just call it that because it takes its cues from that classic biker look, but this one comes with a soft edge.

An Elevated Classic

The Peacoat

The classic tailored peacoat has been around since the 1800s, but our peacoat was cut for today with modern tailoring in mind. It’s hard to mess with a look this timeless. But we did.

The Harper Pant

A Look That Works

The Harper Pant

Be bold. Be professional. Be sophisticated. The Harper Pant is our take on modern day work wear for women who thrive on the edge that comes with looking confident.


Our Best Washes Yet

#MYBALDWIN is more than a hashtag. It’s one part us. And one part every person that’s ever put on a pair of our jeans.

Jamie Wong

Jamie Wong is not old. But she is definitely vintage. Buying and selling vintage garments has been her life for about 17 years, but she does it with the same passion today that she did when she started out with a small set up at the Rose Bowl Flea Market.

Jordan Tait

Jordan Tait Occupation: Architect “Peculiarity breeds a bold, tasteful aesthetic.” —Jordan Tait, Architect When Jordan Tait was 19 years old, he built a house. He wasn’t an architect at the time, he wasn’t even studying to become one. He was just helping out some family. But that experience inspired him to enroll in the New […]

Dry Denim: Tell Your Story

Some call it dry, some call it raw. Whatever you call it, dry denim is the blank canvas of the denim world. And you, the wearer, are the artist.

Leisure Looks Good On You

Relax. Or don’t. Stretch selvage was designed for Sunday afternoons. But the truth is, you can wear it seven days a week. Whether it’s your calendar that’s full or just your DVR, you’re good to go. Or stay.

Veteran’s Day with Jason Arellano

Today Baldwin recognizes one of our own for his service as a United States Marine. We thank you for your contributions to our country and family, alongside all respected veterans. …”

Cash Lawless

When Cash Lawless decides to do something, he does it. He goes all in. It was that sort of commitment that took him from hair stylist to celebrity hair stylist. It’s a jump that few in his industry actually make.

Patrick Ryan

Patrick Ryan has only ever had one job. And it’s the only job he ever really wanted: to cook.

This Fall / Winter’s Trend: Shearling for Men and Women

Our shearling coat is a pinnacle piece of your wardrobe, now and for years to come. A classic shearling look that envelops you in softness and becomes an instant outward reflection of your coolest, calmest self.

Susie Yang

When Susie Yang was 11 years old she performed as a cello soloist with the Chicago symphony. It was broadcasted on PBS. A camera crew came to her middle school to interview her. And even before that moment, Yang, who is now a cellist with the Kansas City Symphony, knew that she found her calling.